Coffee Industry Trends Essay

Coffee shops are considered to be specialty eateries, which also includes retail outlets that offer bagels, donuts, ice cream and frozen yogurt. In 2011 there were around 20,000 coffee shops in the United States with combined revenues of $10 billion. 70% of the sales are generated by the top 50 coffee shop operators. There are local mom and pop operators competing alongside of Starbucks and other national brands. The number of coffee shops like Starbucks rose in 2004, but leveled off in the recession of 2008. The number of establishments has grown faster than the number of firms. So while there are quite a few startups, those start- ups are starting up more and more shops. International business is becoming more and more important in this industry. Starbucks reported to have 5,500 international locations in 2010. Starbucks is getting ready to open their first shop in Vietnam. Vietnam is a country with strong coffee traditions and many local independent shops. In 2012, the National Coffee Association conducted a study and they found that over 75% of adults living in the US drink coffee and of those, 58% drink it daily. The age group 25-39 went from 44% drinking daily to 54%. Why the increase? Most felt better about their finances. There are still more Americans drinking coffee than tea. There are 183 million coffee drinkers to 173. 5 million tea drinkers. There has been a surge of national quick service and fast food chains entering the market. McDonalds introduced their specialty coffee line, McCafe in 2005, Burger King has BK Joe, Chick-Fil-A has Cafe blends, 7-Eleven has World Roasts, and Dunkin Donuts has lattes and cappuccinos that they introduced in 2003. Because of increased competition, many companies are trying to increase their sales thru whole and ground coffee. Many are selling thru grocery stores, specialty food stores, and also the internet. This helps build brand awareness and also brings people into the coffee shop itself. 85% of coffee drinkers make their coffee at home and now they have more ways to make their own specialty and espresso as well. These companies are actually competing against themselves as they manufacture coffee for the Keurig and Vue machines. The average consumption of coffee has actually fallen slightly in the last 30 years, but is projected to remain stable over the next five years.

Character Analysis of Iago Essay

Imagine that you are an evil person. Do you have a reason for being evil? Is there always a logical motivation for villainous behavior? Most of us, even if we were to imagine ourselves as evil would probably also imagine a motivation for being so: a lust for power, greed for money, for revenge, or just anger about our painful or disappointing experiences. However, Shakespeare’s perennially favorite love-to-hate bad-guy, Iago, seems to defy simple interpretation when it comes to dramatic motive. In some ways, Iago’s behavior is so despicable it seems unlikely that any single motivation could be reasoned out from the play’s content that would adequately explain the causes of his villainy. He appears rather as what modern-day psychologists might call a sociopath, which is a person who demonstrates no acknowledgment of moral or ethical responsibility for their actions. Although a motive of sorts is ascribed in the play’s dialogue for Iago’s plot to undo Othello, the basis of revenge is slight. in fact, in order to make Iago a completely unsympathetic character, Shakespeare was careful not to ascribe any viable motive for his desiring revenge against Othello. If the audience perceived that Iago was truly â€Å"wronged, and has cause for vengeance, then he must certainly draw warm sympathy† and this would create a digression from the play’s theme of pride as a tragic flaw. (Rosenberg, 1961, p. 168) Also contrary to the idea that Othello gave Iago genuine provocation for revenge is the fact that Othello is consistently portrayed as virtuous, almost single-mindedly so. This fact is made clear by Iago’s own soliloquy when he reasons out that he is superior to the Moor because he is not susceptible to faith in goodness or virtue: â€Å"the Moor is of a free and open nature / That thinks men honest that but seem to be so†; by contrasting himself with Othello, Iago makes it clear that he, himself, is not given to faith in men or their presumed virtues and he views Othello’s faith as a shortcoming: â€Å"the remark is not a compliment but a contemptuous acknowledgment of Othello’s naivete and foolishness. (Sadowski, 2003, p. 171) Despite Iago’s intentionally devised unsympathetic character, the complexity of Iago is adequate enough to create more than a simple cardboard villain. Though his motives for revenge against Othello may be slight or even ambiguous, the complete realization of Iago as a believable, multifaceted individual is accomplished by Shakespeare in brilliant fashion. An actor playing Iago would have to be careful not to personify Iago as a demonic or outright malicious person, but as a more cleverly masked and complicated person. Instead of acting like a â€Å"thug† or a typical evil-doer, Iago would be more effectively portrayed as a sociopath who is familiar with social mores and laws and moral codes, and in fact uses them to attain his self-interests, but has absolutely no sense of personal ethics or morality whatsoever. If an actor â€Å"tried to portray him purely as a symbol of evil[†¦ ] he would have had to ignore parts of Shakespeare’s complex characterization† because Iago is more than a cardboard villain, he represents Shakespeare’s exploration of a criminally insane personality, a person who is â€Å"all the more sinister for choosing evil rather than simply representing it. Arguably, some of his motives remain unstated, offshoots of a warped and paranoid nature seething with jealousy and envy. † (Hall, 1999, p. 72). Arguing that Iago has chosen to become malicious and evil may sound strange at first, but even the opening of the playsuggests that iago is himself aware of his own dual nature: one side which preceives and udnerstands the laws and moral parameters of the world, what is right and wrong, and another side which is wilfully evil and out to serve only self-interest and revenge. Iago says of himself :†I am not what I am. † This points to a psychologically unstable condition, but a self-aware condition. In this way it is possible to see â€Å"Honest Iago and Villainous Iago are obverse and reverse of the same coin. On the one side, the pure gold of human concern: ‘Sblood, but you’ll not hear me. If ever I did dream of such a matter, Abhor me. (1. 1. 4) (Calderwood, 1989, p. 94) Despite Iago’s complexities of character and the viability of viewing his character as a manifestation of a sociopath , another, less complimentary interpretation for Shakespeare’s complex villain is possible: that Iago functions as â€Å"not much more than a necessary piece of dramatic mechanism;† however, this â€Å"provocative judgment runs counter to most people’s impressions of Iago as a fascinating, multifaceted study in evil. (Hall, 1999, p. 71) That said, it is still a viable criticism of the play that Iago’s multifaceted evil is so dynamic and so all-ecompassing as to go beyond the purely psychological character study nad into actual plot-resolution technical trickery which Shakespeare found necessary to give his play movement and dramatic action. This is a fascinating interpretation, but it seems unlikely in the final analysis because Iago is immediately â€Å"recognizable† to audiences, as though he is somebody we all already know. In fact, he does represent an aspect of ourselves that we all do know and know well, which is the side of us which bases its motives on self-interest and has no feeling for moral obligation or ethical restraint. of course this â€Å"dark side† exists in all of us and must be mastered; when we fail to master our dark side we are sometimes called villains, sometimes â€Å"sociopaths. † Shakespeare’s great genius in the creation of Iago was to produce a character whose immersion in the â€Å"dark side’ was so deep as to create great tragedy, but so realistically rendered that it was universally recognizable as a constant aspect of and threat to human social order. References Calderwood, J. L. (1989). The Properties of Othello. Amherst, MA: University of Massachusetts Press. Hall, J. L. (1999). Othello A Guide to the Play. Westport, CT: Greenwood Press. Rosenberg, M. (1961). The Masks of Othello The Search for the Identity of Othello, Iago, and Desdemona by Three Centuries of Actors and Critics. Berkeley, CA: University of California Press. Sadowski, P. (2003). Dynamism of Character in Shakespeare’s Mature Tragedies. Newark, DE: University of Delaware Press.

Cash Basis vs. Accrual Basis Accounting Essay

Accrual accounting doesn’t just focus on cash flows, instead, it also reflects other resources that are provided and consumed by business operations during a period. This method measures resources provided by business operations by revenue. The measure of resources used to earn revenues is expenses. The difference between revenues and expenses is net income/loss. Accrual basis net income provides a better measure of performance because it attempts to measure the resource inflows and outflows generated by operations during the reporting period, which may not provide the same amount of cash inflows and outflows. Accruals involve transactions where the cash outflow or inflow takes place in a period after the expense or revenue recognition. â€Å"Selling on credit and projects that provide revenue streams over a long period of time affect the company’s financial condition at the point of the transaction. Therefore, it makes sense that such events should also be reflected on the financial statements during the same reporting period that these transactions occur†. (Investopedia, 2013). While cash basis is the difference between cash receipts and cash disbursements from providing goods and services. For cash basis accounting, a transaction happens only when money is exchanged. â€Å"Revenues are reported on the income statement when cash is received from the customers. Expenses are reported on the income statement when cash is paid out. This is one of the problems with cash basis accounting because adjusting entries help ensure that all revenues earned in a period are recognized in that same period, regardless of when cash is received†. (Averkamp, 2004). For accrual basis accounting, â€Å"revenues are recorded on the income statement when they are earned, which more often than not occurs before cash is received. Expenses are recorded on the income statement in the period when they occur/expire which is often in a different period from when the payment is made. This method of accounting provides a better picture of the company’s profits during an accounting period because the income statement will report all of the revenues actually earned during the period and all of the expenses incurred in order to earn the revenues. This method also helps because it reports all the assets that were earned are reported and all the liabilities that were incurred are reported†. (Averkamp, 2004).

Practical Detail B Tech Mechanical Heat Transfer Lab

The equipment consists of a metallic container in which steam generation takes place. The lower portion houses suitable electric heater for steam generation. A special arrangement is provided for the container for filling the water.The glass cylinder houses two water cooled copper condensers, one of which Is chromium plated to promote drop wise condensation and the other is in its natural state to give film wise condensation. A connection for pressure gauge Is provided. Separate connections of two condensers for passing water are provided. One Rota meter with appropriate can be used for measuring water flow rate in one of the condensers under test. A digital temperature Indicator provided has multiplying connections.Which measures temperatures of steam, two condensers, water inlet & outlet temperature of condenser water flow. To find the heat transfer coefficient for Drowses condensation and Film wise condensation process. Condensers : One chromium plated for drop wise condensation & one natural finish for Film wise condensation otherwise identical in construction. 19 mm outer did. 170 mm length. Fabricated from copper with reverse flow in concentric tubes. Fitted with temperature sensor for surface temp Measurement.M. S. Fabricated construction comprising test section & steam generation section. Test section provided with glass cylinder for visualization of the process. Suitable water heater. 1) Temperature Indicator: Digital 0-199. 9 0 C with multinational switch. 2) Temperature Sensors : RD PUT – 100 Type 3) Rota meter for measuring water flow rate. 4) Pressure Gauge: Dial type 0-2 Keg/cam Dimensions Mall unit 1 OFF Heating Elements : Instrumentation Web S tit : www. Etherealness. Com Email: [email  protected] reengineering. Com, [email  protected] Com

Audit of a Workplace as a Learning Environment Essay

Audit of a Workplace as a Learning Environment - Essay Example From this paper it is clear that learning in this organization is a continuous process as many employees do not possess the required skills for effective work performance and those who are experienced need reinforcement. The assignment will be evaluate and discuss this learning in three ways. First the audit will evaluate the understandings, knowledge as well as dispositions required for employees to perform their tasks effectively. Secondly, the contribution of the workplace towards enhancing or hindering learning will be discussed after which the strengths and weaknesses of the workplace as a learning environment will be evaluated and summarized.As the discussion highlights  learning in workplace refers to the skills and knowledge gained through interactions and leads to change in behavior, attitudes and understandings. It increases employees’ innovative capacity and efficiency hence increasing company’s competitiveness. Workplace learning takes various forms which can be intentional or unintentional, formal or informal.  Formal learning occurs when programs are created to offer training to staff so that they can acquire skills such as a training department established to train tailors how to make garments. Informal learning occurs through daily experiences and through educational influences and environmental factors such as knowledge on how to cut, iron. Trim and pack garments. Intentional learning involves moving towards a set objective by the learner such as a tailor assistant willingness to become a tailor.

Organizational Behavior Movie Review Example | Topics and Well Written Essays - 250 words

Organizational Behavior - Movie Review Example Similarly, Nanny employs the goal setting and reinforcement theories. She is committed to changing the children’s behavior by teaching them the five lessons. Fundamentally, goal-setting theory centers on devising targets, showing commitment, and creating support systems (Borkowski, 2011). The employment of the reinforcement theory is evident when the children pretend to have contracted measles. Nanny punishes the children by giving them concoctions while indoors (Doran & Jones, 2006). The application of attribution theory is evident in the Nanny McPhee movie. Borkowski (2011) contends that attribution theory centers on the way and the reason people explain events in a certain manner. Attributions inform the behavioral and emotional responses (Borkowski, 2011). Nanny identified that destructive and unbearable behavior of the children, and planned on a workable way to change them. The spirit of optimism pointed by Borkowski motivated Nanny to endeavor to change the children’s behavior. The children were unruly to everyone, including Mr. Brown (Doran & Jones, 2006). Similarly, Nanny McPhee promoted the psychological closeness that enabled the children to adjust their

Gambling Industry Essay Example | Topics and Well Written Essays - 2500 words

Gambling Industry - Essay Example ingapore Government in order to introduce the casinos officially in the international market was in 2005 by providing licenses to two of the casinos in Singapore. There were many controversies and remarks that went against the policy but today after taking proper legal actions and control the government have recorded to generate large incomes in terms of tax revenues from the gamblers. Another reason why gambling is so important for the economy is that it attracts customers from all around the world. Therefore, it enhances the growth of tourism sector, which is another major contributor to the Singapore Economy. This paper in this regard is focused on the challenges of the international market and the competencies of the gambling industry in Singapore. Conclusively the paper shall also direct to evaluate the limitations and drawbacks that can prove to be affective for the growth of the industry and try to suggest the economy to eradicate those factors. On this behalf, the paper shall also consider the Porter’s Diamond Model to analyze the competitive edge of the gambling industry of Singapore. Geographically emphasizing, Singapore is a country originated by the amalgamation of 63 islands in total and is termed to be the smallest country situated in the south eastern hemisphere of Asia. According to the economists’ view, Singapore is a developing economy, mixed by its nature, with a minimum interference from the part of the Government in its trading market. Mentionable, the economy ranked to be second among the economies possessing the best potential for international investment with the outlook to be most welcoming and liberal for the international trading business. Undoubtedly, despite the fact that the economy is geographically small, it is economically powerful as any other developing economy to attract the international trade (Economy Watch, 2010). The economy, in a wider perspective rather than international investments, is depended on the agricultural